Irina Graf

As a full-time event content creator with a decade of experience, Irina has specialised in promoting global MICE destinations. She thrives in crafting engaging content that authentically and relatable narrates a destination's story, fueled by her passion for international environments.

Her journey started with event management studies at Regent’s University London, which kindled her interest in destination promotion and offered unique networking opportunities. Since then, she has run social media campaigns for both small businesses and national convention bureaus. A significant campaign with Atout France established her as a go-to blogger for global MICE destination promotions.

Even amid the pandemic's challenges, Irina's passion for her work came back strong, driving her to help MICE destinations achieve their business goals and attract more business.

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